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Hey, I'm

Arslan Kaleem.

I build things that make your data useful.

About Me

I started out as a developer who got frustrated waiting for analytics reports. So I learned to build them myself. That mix of "how do we build this?" and "what does the data actually say?" stuck with me through a CS degree, an MSc in Business Analytics, and four years of shipping products that people actually use.

These days I split my time between building dashboards that help teams make faster decisions and writing code that doesn't break at 3am. At NSL, I built geospatial analytics that bumped enforcement efficiency by 20%. At M&S, I wrangled inventory data across 500+ SKUs. And somewhere in between, I shipped a fintech app that freelancers actually like using.

When I'm not staring at code, I'm probably solving LeetCode problems for fun (yes, really), exploring London's coffee scene, or falling down rabbit holes on Stack Overflow.

Tools I reach for daily:

  • Power BI (PL-300 Certified)
  • SQL & PostgreSQL
  • Python (Pandas, scikit-learn)
  • Tableau & R
  • React.js & Next.js
  • Node.js & Express
  • AWS (CLF-C02 Certified)
  • Docker & CI/CD
  • Flutter & Dart
  • REST APIs & GraphQL
Arslan Kaleem — Data Analyst & Software Engineer

Where I've Worked

Volunteer Flutter & Node Developer @ Cherry CIC

December 2025 Present

  • Building a marketplace where selling your old clothes means donating to charity. 100% of proceeds go to registered nonprofits
  • Writing the mobile apps (Flutter for iOS and Android) and backend services (Node.js) that make it all work
  • Coordinating with 20+ volunteers across time zones via GitHub. Open source, real impact, zero ego
  • Proving that side projects can do more than pad a resume they can actually help people

Some Things I've Built

Other Noteworthy Projects

view the archive
  • Civil Enforcement Performance Insights

    Power BI reporting suite monitoring daily KPIs for 20+ Civil Enforcement Officers. Combines patrol
    data, contravention hotspots, and safety flags to optimise routes, surface coaching needs, and cut
    invalid PCN rates by 15%.

    • Power BI
    • SQL/DAX
    • Geospatial mapping
    • Data storytelling
  • Retail Sales & Waste Dashboard

    Power BI dashboard that visualised daily sales across 500+ SKUs, comparing actuals vs forecasts to
    flag slow-moving stock. Provided replenishment and waste insights that cut restock time by 20% and
    improved stock turnover on high-traffic days.

    • Power BI
    • Forecast vs actuals
    • Inventory optimisation
    • SQL/DAX
  • AI Impact on Developer Productivity

    Built supervised learning and anomaly detection models to quantify how AI tooling influences
    developer productivity. Engineered feature extraction across software practices to forecast where
    automation delivers the biggest gains.

    • Python
    • scikit-learn
    • Feature engineering
    • Predictive analytics
  • Customer Engagement & Revenue Analysis

    Applied the CRISP-DM framework to analyse customer conversion sessions, built machine learning
    models in R to uncover revenue drivers, and delivered Tableau visualisations that guided marketing
    optimisation strategies.

    • R
    • CRISP-DM
    • Machine learning
    • Tableau
  • HR Analytics Dashboard

    Analysed employee productivity patterns, turnover factors, and the gender pay gap using R, then
    built interactive Tableau dashboards to give HR leaders actionable insights for staffing and
    retention.

    • R
    • Tableau
    • People analytics
    • Data storytelling
  • Insurance Customer Profiling

    Built customer profiles and policy targeting strategies using IBM SPSS Modeler. Calculated ROI
    metrics and produced Tableau/Power BI visualisations that helped optimise marketing focus and
    targeting.

    • IBM SPSS Modeler
    • Tableau/Power BI
    • ROI analysis
    • Segmentation

Data Projects

View All

What's Next?

Let's Build Something

Got a dashboard that's collecting dust? An app idea that needs someone who actually ships? A data problem that's been on the backburner for too long? My inbox is open. I read every message and reply fast.

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